Please check our Choosing a Hoop buyers guide.
Under normal use, a long time! It helps if you don't sit on it or play tug of war with it and turn it into an egg. It also helps to not leave it out in the sun or use it in the pool! If you treat your hoop with love and care it will last a very long time. If stored indoors, not used against harsh surfaces and given lots of love and attention it should last for up to 3 years or more.
The more wear and tear, the quicker the decorative tape will deteriorate.
The key to preserving your hoop is simply taking good care of it, particularly if it is used outdoors.
If your hoop breaks please contact the Empire immediately and will send emergency advice and backup procedures.